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Mirror coach photo cropped more Jenn M. Choi

Hi! Are you ready to make a big-ass change?

Feeling stuck? Lost? Have big dreams to do big things, but need a guide to help you design the life, love, and work you dream of?

I'm here for you. As a coach, I am a mirror of your infinite potential. It'd be an honor to walk beside you as it unfolds.

Tell me more

I'd love to hear your story and how I can help.

Does this sound like you?

You have ambitious dreams for your life, career, and relationships. But you realize that you have to make a big-ass change to get there. That includes creating more time, space, and energy to sense into what you truly need and deserve.

Any of the below sound like you?

⭐  You're a High-Achiever who appears to be kicking ass at life to everyone on the outside, but you lay awake tossing and turning at night feeling that something BIG is missing. Maybe love, self-love, or a career you love...
⭐  You're ready to break the cycle of generational trauma. You want to embody your self-worth, set healthy boundaries, thrive in healthy relationships, and prioritize your well-being. It's time to rise from your past, reparent your inner child, and reclaim your ancestral gifts.
⭐  You feel a rebel spirit inside you but you've felt caged in by other people's expectations. You've hit a breaking point and are ready to break free from familial, cultural, and societal conditioning to connect with your true power.
⭐  You're a successful Entrepreneur, but don't feel like there's enough balance in your life to make room for other things that make you happy. There's a part of you that's questioning what success means to you beyond external validation. You realize that burning yourself out is not the way to becoming your best Future Self.
⭐  Your job (& maybe even your boss) are sucking the life out of you. You want to design a more meaningful career that lights you up. And back it up with the clarity + confidence to boldly ask for what your heart truly wants.
⭐  You're a Leader or Creator who wants to positively impact others and grow your business or community. You want to be empowered to communicate more effectively, trust in your decisions, and be able to receive the abundance you deserve. However, you feel you might have some big mindset blocks, which you want to work on and release.

If any of that resonates, I feel youI've been there too. Luckily, I found coaches who guided me through. They helped me on my journey to reclaim self-worth, design a career that lights me up, and thrive in a healthy marriage. And now as an Empowerment Coach, I can't wait to empower you to change your life too.

Change doesn't have to be scary, if you can get the right support.

Who I am as a human & coach

White dress presence lighter Jenn M. Choi

I'm a real human like you who's been through big changes too.

Throughout my life, I've changed my career to follow my purpose. I pivoted from scientist to project manager working in corporate, built two successful businesses, and now am a coach, author, and creator.

On a more personal level, I grieved the loss of both parents, moved from the US to Germany, and became a mom. In the past few years, I've been on a generational trauma healing journey that almost broke me. But I survived and wrote a book about it.

Since 2020, I've been a professionally Certified Coach in Transformational Coaching, Positive Psychology Coaching, and Designing Your Life. I also bring you my change management, marketing, strategy, design thinking, and entrepreneurial experience to help you design the life, love, and work you dream of. I proudly coach with (& live by) the values of Authenticity, Empathy, Empowerment, Freedom, Integrity, and Vulnerability. I'm trauma-informed and spiritually-minded too. That means we can get to deeper layers that shift the energy for you.

To find out more about my life + work story, please see here: I am.

How I empower you

As an Empowerment Coach, I empower you to make big-ass changes & design the life, love, and work you dream of.

During this period of massive global change, you might be waking up to the fact that despite uncertainty, you DO have personal power to make changes and stand up for what you want. You can co-create the world you wish to live in, with more joy, peace, and love. But you don't want to do it alone. You want someone to guide you, believe in your dreams, and cheer you on. I hear you.

Through private 1:1 coaching we'll create a safe, compassionate space to go deep and explore your thoughts and feelings as you make changes in your life. You'll gain more clarity, self-compassion, mindset shifts, tools, accountability, and confidence to empower you. You'll let go of limiting beliefs and behaviors that no longer serve you. And you'll take massive actions to design the life, love, and work you dream of. It is time to return to your authentic self beyond your conditioning. I'm here for you.

My coaching style is Empathy Meets Empowerment. It's a balance of psychological and emotional, yet practical and actionable. You'll feel seen and held on our journey, yet experience tangible results and truly transform from the inside out. It's one thing to shift mindsets, it's another to embody them. We move beyond theory to embodiment and actions. Not in a toxic hustle culture way, but in a way that is healthy and aligned with your soul's calling.

Together, we work on the whole human, exploring how each area of your life is interconnected. Everything relates. You could come in for a career transition, but end up discussing complex family dynamics and how that shapes your romantic relationships. Or you could begin talking about your business goals, but also end up nurturing your relationship with your body. It's really that deep.

Client transformations, in their words

I've been truly blessed to work with some incredible humans.

One of the best ways to understand how I can empower you is to let you hear from some previous clients. This will give you a sense of my vibe and the kinds of transformations that are possible when we partner together on your dreams.

Cara Barnes testimonial photo

Cara Barnes

Founder & Strategic HR Leader | San Francisco, USA

“Even from the first session I knew I had made the right decision to invest in myself and choose Jenn as my life coach. Jenn has empowered me in so many areas: my marriage, my family, my career and most importantly myself. 

I am relatively successful and happy in my life. But I was stuck in a rut. And that rut turned into a couple of months and then a couple of years and I really couldn’t find a way or direction out of that rut. I had been going to therapy and although I did a lot of groundwork on my past I never got clear direction or action items on what I could do today, be happy in today, and still work for a better future. 

The biggest thing that’s really changed me from within is that she showed me and somehow reminded me that I can really create the life I want. It sounds so simple but I think as adults we harden and we forget this. I can create the marriage I want, I can create the best version of me. I can create the job I want. In working with Jenn I’ve already lost 3 inches around my waist, my husband and I communicate better, I am confident at work and I don’t have emotional outbursts at people. I can definitely recommend choosing Jenn as your coach!”

 

Phil Peterson testimonial

Philip Peterson

CEO & Founder | Berlin, Germany

"Throughout the coaching journey, Jenn gave me exactly the right tools to empower my understanding of what makes me tick and how I can fully embrace my strength in business and private life.

The results after the 3 months have been truly transformational—my personal relationships are stronger and more fulfilling and I have a precise idea of where I want to take my business career.

Overall, Jenn knows the lifestyle of an ambitious person and empathetically reaches deep within her clients to align their inner values. It's been a pleasure.”

 

Michelle Alexander testimonial

Michelle Alexander

Business Development Manager | Brisbane, Australia

"This was my first experience with any type of life coaching and I am so grateful I reached out to Jenn because she helped me get to the root of my self-limiting beliefs so I can unlock my full potential for living a fulfilled and meaningful life.

By co-creating our sessions and activities, Jenn helped me uncover and overcome hidden barriers and empowered me to soar even higher within my career, my professional life, my marriage and friendship circle. I had one of my best months in sales in August because of the work I was doing with Jenn and now I'm entering new territory by going after a completely new career path which I wouldn't have had the vision nor the courage to go after previously.

I am feeling a huge shift in the direction of my life—nothing can stop me now. If you have been wanting more in your life, I highly recommend you reach out to Jenn as she is a very talented coach and a super awesome human to boot. Thank you Jenn for helping me turn my life around!”

 

Let's work together on your dreams

I offer private 1:1 coaching online, so we can meet from anywhere in the world.

1:1 Coaching Programs

Ready to dive in and design the life, love, and work you dream of? Then check out my 1:1 Empowerment Coaching programs (3 months+). Tell me what your dreams are and let's make them come true.

This is perfect for you if you're ready for deep, sustained transformation across multiple areas of your life. This can include bigger changes such as career transitions, balancing work life with personal life, or identity-level shifts such as reclaiming your self-worth and breaking free from old patterns. This is also for you if you're feeling stuck or lost overall and don't know where to begin.

Empower Session

Want to get coaching support but in a single standalone session instead? Then book an Empower Session. In 90 minutes together, we can explore a specific topic or challenge that feels most present for you in your life, love, or work.

This is a fit for you if there's something specific in the present moment that you want clarity or momentum on. We focus on a specific topic, examine how it impacts you overall, and what actions you want to take to move forward.

Had an Empower Session and ready to go deeper? The Empowerment Coaching Program is your natural next step.